Improve Your Rank on Google
As a therapist, search engine optimization (SEO) is probably the last thing on your to-do list. You know that you need to get it done, but you have no idea how to get started. The prospect sounds so daunting. Among the questions you may be asking yourself are:
- What exactly is SEO?
- What factors affect your website’s ranking on search engines like Google?
- How do you get a higher ranking for your website on search engines like Google?
- What’s the easiest way to improve your ranking?
If any of these questions sound familiar, you’ve come to the right post. SEO can be complicated and time consuming, but that doesn’t mean it has to be. This guide will help you understand the basics of how (and why) to rank with search engines, along with easy strategies that you can implement yourself right away. Let’s get started.Read More
Create a Website for Your Private Practice
It’s the 21st century, and you need a website for your private practice.
But you’re procrastinating because you’re not quite sure what elements to include on your website. You’re probably wondering:
- Which pages will make the most significant impact?
- How do you create content that turns first-time visitors into clients?
Overwhelmed? You’ve come to the right place. Let’s discuss how to create the perfect website for private practice.Read More
How to Market Your Private Practice
Marketing is a crucial part of growing any private practice. However, if you run a small or solo practice, you probably don’t have a large budget to invest into marketing.
The good news is that some marketing strategies only require the investment of time. In other words, these strategies are completely free!
Let’s take a look at seven completely free and effective marketing strategies that can help you grow your private practice.Read More
How to Use Video Marketing to Grow Your Private Practice
These days, it’s not enough to distribute flyers, buy radio spots, or rent a billboard to advertise your services. It’s not even enough to rely on word-of-mouth marketing alone. Of course, you should do all those things, but don’t forget to also use one of the best platforms for marketing your business: video.
Not a lot of therapists are using video to market their services yet, and that’s a good thing. That means you’ll have a better chance of standing out, connecting with your audience, and turning those audience members into clients.
Let’s discuss why you should consider video in your marketing strategy. And while we’re at it, let’s look at the multiple ways that you can to use video to promote your private practice.Read More
How to Grow Your Practice with Email Marketing
Have you given much thought to your email marketing?
If the answer is “no” or “not really”, this post is for you. Email marketing is a standout strategy for building brand awareness and converting leads into clients. And the good news is that you can start right now, if you haven’t already, even if you’ve never heard of email marketing before now.
By the end of this post, you’ll have the tools you need to create a solid email marketing strategy that will help you grow your private practice. Let’s begin.Read More
4 Ways To Get Found Online Without Increasing Your Advertising Budget
Marketing your private practice can be confusing but it doesn’t have to be. In this free webinar, we’ll share 4 actionable tips to grow your business without spending a dollar.
What you’ll learn in this webinar:
- Importance of an email list and how to start/grow one
- Why you need a social media presence and how to approach it
- Don’t overlook directories especially review sites
- Online forums and communities
- Learn what SEO is and how to take advantage of it in your practice
What You Should Do After Publishing a Blog Post
Do you blog? Great! Let’s discuss what you should do after publishing each and every blog post.
That’s right— your work isn’t done yet, not if you really want to get maximum exposure for your content. These days, it’s increasingly difficult to make it in front of people’s eyeballs if you just publish a blog post and leave it at that. So, below, we’re going over the eight things you should do after hitting “publish” on your blog post.Read More