Learn what it takes to easily manage and grow your practice.

Use Online Directories To Grow Your Counseling Practice

Use Directories to Grow Your Practice

It seems like every single therapist is now on an online directory, and that means serious competition. It can also mean that online directories may not be the most effective way to acquire new clients or differentiate yourself. If done wrong, they can simply be a waste of your time and resources.

So why are we discussing them? Because when done right, they can deliver good results.

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How To Use Seminars To Grow Your Therapy Practice

Use Seminars to Grow Your Practice

When it comes to scalable opportunities that can help you reach a large audience with the least amount of effort and cost, there is little that compares to seminars and webinars. Seminars and webinars are generally popular and give you a chance to capture potential client emails that you can then use to stay in touch with hundreds of people.

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A Tip For Reducing Discrimination – Especially For People With Disabilities

Reduce Discrimination in Your Practice with this One Tip

Here is a great article on Freakonomics.com about an experiment conducted to investigate price discrimination against individuals with disabilities.

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adwords for therapists

7 Steps To Using Online Keyword Ads To Grow Your Practice

How to Use Online Keywords to Grow Your Practice

This post will focus on tips and strategies you can use to attract clients to your practice using online search advertising with Google and Bing. This is different from ads places in online directories like goodtherapy.org and psychology.org. While those are also important, we have other posts that discuss the sites you can focus on and ways to employ them effectively. The focus in this article is specifically on search.

Why search?

With estimates of over 3 billion pages online, search engines have become the gatekeepers and the key holders to getting found online. At the same time, search has become the first place your customers go to look for answers. Many times clients who need help and know they need help start hat process by typing phrases like “great teen therapist in Grand Rapids” and then go from there. It will be Important to your organization to position itself to be found when such searches are performed. Hence here are some tips to help you take advantage of this channel in acquiring clients.

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