Learn what it takes to easily manage and grow your practice.

How to Use Facebook to Grow Your Private Therapy Practice

Grow Your Private Therapy Practice with Facebook

There’s little doubt that having a presence on Facebook will grant you more exposure and help you build a greater sense of community with your followers.

However, it can be tricky to navigate Facebook as a private therapy practice. Not only do you have to be extra mindful of privacy concerns, you also need to be strategic on how you use Facebook to grow your business.

Ultimately, your goal is to build a reputation as a trustworthy therapist who brings value and clarity to your clients and the community at large. The good news is that Facebook can help you in those pursuits.

You don’t need to have an online therapy practice to leverage the benefits of Facebook. Even if you work completely offline, curating and maintaining an online presence will help you garner more awareness for your practice. That’s because your current and prospective clients probably use the Internet in general and Facebook specifically.

Let’s talk about how to use Facebook to effectively generate more leads.

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Here’s Why You Need a Blog

Do You Need a Blog?

You probably think that blogging is for the other guys and you just don’t have the time to do it yourself. You may even think that you’re not that good at writing or you don’t have enough topics to write about.

In this post, we’re going to discuss why the benefits of blogging outweigh all of the excuses to not blog. Plus, blogging is a lot easier than you think, especially after you’ve read this post. Let’s get started.

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How to Handle No Shows and Cancellations

How to Handle No Shows and Cancellations

In a client-centric profession like therapy, no shows and cancellations can dramatically affect your bottom line. You probably only schedule a few appointments each day, so when one of those appointments cancels or doesn’t show up, it can be hard to recover financially. Each missed appointment can represent $100 or more in lost revenue. Multiply that by how many appointments you miss each month, and it could be in the thousands.

Let’s talk about how to minimize cancellations and no shows by implementing a policy and a set of procedures.

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avoid these mistakes in your practice

The Top 7 Mistakes to Avoid in Your Private Therapy Practice

Avoid These 7 Mistakes in Your Private Therapy Practice

The success of your private therapy practice rests solely on you. You alone have to build your practice from the ground up, market your service, find clients, bill clients, work with insurance companies, pay your bills, pay your taxes, turn over a profit, hire and fire new staff, and live the American dream of business ownership.

No pressure.

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5 Ways to Go Paperless in Your Private Therapy Practice

Go Paperless in Your Therapy Practice

Dreaded paperwork. It’s one of the guaranteed hassles of private practice. Looming behind the reception desk of many private practices is a humongous wall of paperwork that could rival the Great Wall of China. Whether it’s health records, miscellaneous client files, insurance bills, payment receipts, procedurals, marketing flyers, or all of the above, you’re starting to feel boxed in and intimidated by all of your paperwork.

How can one practice produce so much paperwork?

If you’re starting to develop papyrophobia or the fear of paper, you’ve come to the right place.

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A Complete List For Getting More Private Pay Therapy Clients

Earn More Revenue For Your Practice With Private Pay Clients

Are you interested in getting more private pay clients for your therapy practice?

Glad you’re here. That’s exactly what we’re discussing in this post.

One of the best ways to grow your private therapy practice and create a lifestyle that you love is through accepting private pay clients. We’ve discussed the virtues of the private pay model before and, if you need a primer, be sure to check out this post:

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Private Pay or Insurance: Which One Should You Choose for Your Private Therapy Practice?

Should You Accept Private Pay or Insurance

Before you hang your shingle as a private therapy practice, one of the first questions you’ll need to ask and answer is this one: Should I go with insurance or a self-pay model?

Even after you’ve been in practice for a while, you may find yourself revisiting this question as insurance rates or even local demographics change. For example, if a large employer in your area closes down, it can negatively affect how many people have access to insurance and therefore, your insurance-based private practice. It would make better sense to set up a self-pay strategy so that you’re able to anticipate and accommodate cash paying clients.

But on the positive side of that example, a large employer can decide to move to your area and set up shop. They’ll hire and provide insurance to a group of employees to whom you can market your private practice. In this case, it would be smart to accept insurance, specifically their insurance.

As you can see, there isn’t a one-size-fits-all payment model for private practice. In this post, we’ll tackle the top reasons to choose either self-pay or insurance for your private practice. Also remember that you’re free to do both, as well, however most practices lean more toward one or the other.

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9 Ways to Build Trust with Your Therapy Clients

9 Easy Ways to Build Trust with Your Clients

As a therapist, it’s practically part of your job description to build trust with your client. How else will they open up to you if they don’t trust you?

The good news is, you can develop trust with your client from their very first encounter with your practice, even before. Below, let’s discuss the top nine strategies for inspiring confidence in your private therapy practice.

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Should You Hire a Virtual Assistant for Your Private Therapy Practice?

Should You Hire a Virtual Assistant

Things are starting to pick up speed. It was slow going at first. It took you a while to build your private therapy practice, but now you can finally see the fruit of your labor. You’re booking clients, bringing in more revenue, and making your mother proud.

The only problem is you can’t keep up with the rate of your growth. There are more calls coming in than one person can handle. You can’t do callbacks while doing sessions while doing bookkeeping.

Success is a happy problem to have, but you should address its associated problems sooner rather than later.

If the above sounds like you, or if you just feel like you’re always behind in the day-to-day functions of your private practice, this is the post for you. Below, we’re going to discuss why a virtual assistant may be the solution to your business dilemma.

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Financing Your Private Therapy Practice: 8 Options When You Need Money Now

Tips to Finance Your Private Therapy Practice

It’s one of those questions that keep you up at night:

How do I finance my private therapy practice?

Whether you’ve been in business for years, or you’re just starting out and excited about hanging your shingle, finances will always be among your top concerns.

Let’s take a look at how you can raise funds to start a practice or to keep your practice afloat in lean times.

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