Psychotherapy Notes vs. Progress Notes
Good record-keeping is a crucial part of mental health practice. Records benefit your clients by documenting their medical history and care across time. They also help you to plan, record and monitor treatment, and protect you from liability in the event of an alleged breach of your legal or ethical requirements.Read More
What You Need to Know Before Starting a Private Psychotherapy Practice
What an exciting endeavor, venturing out to start your first psychotherapy practice. While this is a time of great elation, there’s also so much to think about. Good planning and anticipation of what’s ahead can make the opening of your practice a time of heightened bliss.Read More
You Need to Know your Practice’s Retention Rate
Keeping clients is just as important as acquiring clients and keeping them over the long term so they don’t churn out is even more important. That’s why it’s very important that you know your practice retention rate as well as the retention rate of other therapists in your mental health practice.Read More
The Most Important Measures for a Successful Practice
So now you’ve started a practice and you’re beginning to get clients. How do you spend the little amount of time you have on the business side of things effectively? Building a successful private practice, or any business for that matter, requires a focus on certain key metrics.
For best, easily measurable results, especially at the beginning, spend your limited time laser focused on these 3 core areas.Read More
Therapy Practice Software For Spending More Time With Patients
What do you look for in a software as a therapist? My guess is that you will look for a software that makes life and business easier. Something that makes it easy to focus on the task of actually practicing your craft, not something that will become it’s own full time job. This is 2013, you shouldn’t be worrying about backups and spending hours figuring out how a software works.Read More
Don’t Let No Shows and Cancellations Destroy Your Practice
You need to think of cancellations and no shows not just as a client not showing up but as a business killer.
For every client who walks through your organization’s doors, there is a cost of acquiring that client. After they walk through your door as a client, there is a cost of meeting their needs. The way to be sustainable is to make sure the revenue from your clients covers the cost of acquiring them, as well as meeting their needs. Keep in mind that not every potential client you spend money to acquire whether through ads, or your time and resources will become a client. The goal is to ensure that enough of them become clients to cover the overall cost.Read More
3 Steps to Produce Traffic Generating Content for Your Practice’s Blog
On the web, content is king. Search engines such as Google love it when your website is full of content. In turn, lots of content leads to more potential clients finding your site and more business for your practice. You need to make sure, however, that your content is relevant to your audience and delivers value to your clients.
Here is a simple approach to consistently create great content.Read More
Why You Should Offer Free Initial Counseling
Every practice must decide at some point whether to offer an initial free consultation. Here are three reasons we’ve heard our clients give for offering a free initial consult.Read More
Increase Client Satisfaction and Referrals with These 2 Tips
There is a general tendency among humans to second guess themselves after making a purchasing decision. You’ve heard it before…it’s called buyer’s remorse. The choice of a therapist is no different in regards to this phenomenon. After your client’s initial contact with you, or especially after they sign paperwork to become a client and schedule that first visit, there remains a second guessing about the choice they just made. This is more common if they didn’t locate you through a personal friend or other trusted source.
The way you address those feelings can help in maintaining a long term relationship, and with some clients, it can reduce cancellations and no shows. It is important to creating a relationship in which the client feels enough goodwill to want to refer other clients to you.
We generally refer other people to things we think increase our social value, and that occurs when we think we’ve made a right decision or experienced something that we now want to share with others. When we think a tool we bought is great, or that our doctor is superb, we are much more likely to refer them to others because we think they will have the same feelings we had. Here are two simple tips to trigger that feeling in your new clients.Read More