Increase Client Satisfaction and Referrals with These 2 Tips
There is a general tendency among humans to second guess themselves after making a purchasing decision. You’ve heard it before…it’s called buyer’s remorse. The choice of a therapist is no different in regards to this phenomenon. After your client’s initial contact with you, or especially after they sign paperwork to become a client and schedule that first visit, there remains a second guessing about the choice they just made. This is more common if they didn’t locate you through a personal friend or other trusted source.
The way you address those feelings can help in maintaining a long term relationship, and with some clients, it can reduce cancellations and no shows. It is important to creating a relationship in which the client feels enough goodwill to want to refer other clients to you.
We generally refer other people to things we think increase our social value, and that occurs when we think we’ve made a right decision or experienced something that we now want to share with others. When we think a tool we bought is great, or that our doctor is superb, we are much more likely to refer them to others because we think they will have the same feelings we had. Here are two simple tips to trigger that feeling in your new clients.Read More
Use Directories to Grow Your Practice
It seems like every single therapist is now on an online directory, and that means serious competition. It can also mean that online directories may not be the most effective way to acquire new clients or differentiate yourself. If done wrong, they can simply be a waste of your time and resources.
So why are we discussing them? Because when done right, they can deliver good results.Read More
Use Seminars to Grow Your Practice
When it comes to scalable opportunities that can help you reach a large audience with the least amount of effort and cost, there is little that compares to seminars and webinars. Seminars and webinars are generally popular and give you a chance to capture potential client emails that you can then use to stay in touch with hundreds of people.Read More
Reduce Discrimination in Your Practice with this One Tip
Here is a great article on Freakonomics.com about an experiment conducted to investigate price discrimination against individuals with disabilities.
Should You Accept Insurance In Your Practice
First, let me clarify that I am not advocating that you must accept insurance in your private practice. That is not the point of this blog post. My point in writing this post is to give you reasons to consider when weighing whether to go the insurance route or not in your private practice.
As a company serving the mental health profession, we work with organizations of various sizes. Users of TheraNest range from non-profits, to part-time practitioners, to large, multi-location organizations. We love what they all do – great work that improves lives.Read More