This post has been authored by Dr. P. Forrest Talley as part of our guest post series and is Part I in a series to help therapists get the most out of their marketing and SEO. Learn more about Dr. Talley at the bottom of this post. Owning a private practice means you depend on […]Read More
Get More Appointments Through Your WebsiteAs a private practitioner operating in the 21st century, your most effective marketing tool is your therapy website. While offline efforts, such as printed flyers, billboards, and radio ads, still play an important role in marketing your mental health services, it’s essential that you focus on online strategies as well. Not only will you reach out to new people through your website, but you can also gently nudge those new people to book an appointment with you right away. Billboards and radio ads can’t get immediate bookings, but your website can! Below, we’ll discuss how to optimize your website to increase your appointment bookings. Let’s get started.
How to create a schedule that works for your practiceAs a private practitioner, one of the hardest aspects of your job is scheduling. The prospect of getting clients is already tough, but it’s even tougher to find the perfect scheduling balance for your private practice. If you’re struggling with scheduling, including keeping track of your appointments, choosing the right meeting times, and minimizing no shows or cancellations, you’ve come to the right post. We’ll go over some important tips to help you create a smoother scheduling process. Let’s get started.
Don’t Make These Social Media MistakesYou’ve likely heard it said that you need to be on Social Media. Maybe you’ve hesitated on joining because you thought it was a passing trend. Well we’re here to tell you is isn’t. In fact, quite the opposite. Social media is getting more and more intertwined in our daily lives. And, while you probably use social media in your personal life, you may feel uncomfortable being on social media in a professional capacity. You may wonder:
- How do I use social media to promote my private practice?
- How do I avoid the ethical quicksand of social media?
- How do I speak to my followers on social media?
- How do I avoid making mistakes while I’m using social media for professional purposes?